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Are Discount Logos/Corporate Branding Worth the Price?
Monday, July 27th, 2009 | Tom Carmony
Thursday Bram recently posted a great piece on the website FreelanceSwitch, discussing the pros and cons of clients going with inexpensive logo/identity designs from discount online “logo mill” companies (large-scale “design” shops that employ ultra-inexpensive designers to crank out hundreds (in some cases) thousands of logo designs each year for clients paying anywhere from $50 to a couple hundred dollars for a design.
Explaining the drawbacks to clients of such bargain-basement identity design can often be difficult for designers. The issues raised in Bram’s piece are an excellent starting point.
Cheap Logos: Not Worth the Cost (via Freelance Switch)